Hemplete is a smaller superfood and protein powder brand that markets its products through hemplete.com and partner sites. It offers mid-range items in a competitive online landscape. While Hemplete provides regular coupons and discounts, it does so less frequently than its competitors. As a newer and relatively less popular brand, Hemplete attracts fewer shoppers actively searching for discount codes and promotions compared to other brands in the superfood and protein powder industry. This results in a lower visibility for Hemplete's offers, impacting customer engagement with its promotional campaigns.